Social Mood Conference  |  Socionomics Foundation

April 17, 2019

Alt-rock star Billie Eilish, 17, is the youngest woman at the No. 1 spot on the Billboard 200 chart since Demi Lovato in 2009. Eilish’s breakthrough — and downright spooky — debut album “When We All Fall Asleep, Where Do We Go?” sold more than 313,000 copies in its first week. One reviewer labels her an “anti-pop star” who is nonetheless successful and a swift departure from today’s syrupy-sweet pop hits.

Why the success? What’s the connection between pop music and social mood?

Read “Melody and Mood: An Update on the Socionomics of Popular Music


If you look closely, you can see patterns in social mood that help you predict social trends. Learn more with the Socionomics Premier Membership.